Nike · Events · Experiential

Nike Cortez Market

Scope
Spatial Design
Experiential
Brand Activation
Wayfinding
Cultural Storytelling
Overview
Designed and produced an immersive pop-up market celebrating the iconic Nike Cortez - translating the shoe's heritage street culture into a tactile, story-driven environment. From spatial layout and wayfinding to customization stations and branded props, every detail was considered. The activation invited guests to engage with the Cortez not just as a product, but as a cultural artifact.
Nike Cortez Market activation
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