Nike · Events · Experiential

Nike Customization Events

Scope
Spatial Design
Experiential
Event Production
Vendor Management
Brand Activation
Overview
Designed and curated on-brand customization experiences for influencers and Nike+ members at events across the country. Led a dedicated team and collaborated cross-functionally with Nike Women, Nike Football, and Nike Athletics to deliver seamless activations at each stop. Events included the Nike Super Bowl activation in Atlanta, Brauhaus in Los Angeles and Miami, the Nike × Carhartt launch in Los Angeles, Nike for the Dallas Cowboys in Dallas, Nike Workshops in New York, and the Cortez Market in Los Angeles.
Nike NFL Game Day activation
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